Nielsen on Macintosh.
Jakob Nielsen (yes, he of usability fame) on 25 years of the Macintosh…
“The Mac’s miserable marketplace performance seems to pose a strong argument against usability. Why bother, if it doesn’t sell?
The counter-argument is that usability is the only reason Mac survived. Compared to the PC, it was much more expensive, had only a fraction of the specialized applications, and was cursed by Apple’s business-hostile attitude.
So why would anyone pay more for less? Because Macs were easier to use.”